My Passion's Pen

by Lianne Martha Maiquez Laroya

Whether you’re writing fiction or non-fiction, the rules for good writing are fundamentally the same.

1. Express, not impress.

Good writing is not about the number of words you’ve produced, the quality of the adjectives you’ve written or the size of your font–it’s about the number of lives you’ve touched! It’s whether or not your reader understands you. It’s about expression, not impression.

2. Simple sentences work best.

– The only possible option in order to accelerate the growth of the food industry is to focus on the fact that the target market of this business demands convenience, competence and cost-effectiveness.

– Better: The food industry can grow faster if food trucks focus on convenience, competence and cost-effectiveness.

3. Active, rather than passive.

– The offering price was established by the real estate vendor and the negotiation process was initiated by the real estate buyer.

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